LocalAg – A Smarter Way to Sell Hay
It’s More than a Marketplace.
It’s a Complete End-to-End Hay Sales System.
LocalAg isn’t just another place to list your hay, it’s the smarter, safer way to sell. Built specifically with Australian hay producers in mind, LocalAg helps you take control of your hay sales with purpose-built tools, trusted support, and flexible service options.
Designed to help you streamline your sales and connect with serious buyers, this is hay selling done right.

Do Business Your Way with LocalAg’s Flexible Packages
Sell on your terms, with the support that suits you. From full-service account management to DIY listings, LocalAg gives you the tools, tech and team to get the job done.
Our packages
- LocalAg Plus: Full-service support with the LocalAg Plus team handling the lot.
- Assisted: The LocalAg team supports your sales to help you achieve the best outcome.
- Self-Managed: List and manage everything yourself via the LocalAg app.
Free Listings
List on LocalAg for free and only pay when you make a deal.
Verified Buyer Network
Every buyer is verified before they can connect. That means real enquiries and fewer headaches.
Secure, Fast Payments
All transactions go through escrow. Funds are held securely and released when both sides are satisfied.
Support for All Bale Types
Big squares, rounds or small squares. All bale types and qualities are supported. Sell what you grow with no system limitations.
Sell Your Way
Manage your own listings or let our team support you. With flexible packages, you’re in control of how you sell.
Modern Tech, Traditional Support
Smart tools keep the process simple. Real people are here to help when you need it.
A National Marketplace That Works for You
Reach more buyers across Australia while staying connected to your local network.
Made for Hay – Backed by Feed Central
Built for hay and backed by the 23+ years of industry experience of LocalAg’s Quality Assurance partner Feed Central.


Backed by Experience –
Built for What’s Next
Backed by the Feed Central team, LocalAg combines decades of industry know-how with the tools today’s sellers need.
Simple, secure and built to keep up as your business grows.
LocalAg is designed to grow with your business – it’s great now and it’s going to keep getting better!
LocalAg Packages
Backed by the Feed Central team, LocalAg combines decades of industry know-how with the tools today’s sellers need. Simple, secure and built to keep up as your business grows.
| LocalAg Plus | Assisted | Self-Managed | |
|---|---|---|---|
| Growers looking for | Traditional account management | Less admin & more support on LocalAg Marketplace | Total control of your listing on LocalAg Marketplace |
| Types of hay | Large squares | All species & bale types | All species & bale types |
| Your Profile Visibility | Private | Public | Public |
| Shareable across social media | No | Yes | Yes |
| Listing Management & Buyer Enquiries | LocalAg Plus team | LocalAg team | Self-managed on LocalAg |
| Feed Central On-Farm Inspection | Required Free if:
$490 fee for all other product | Optional $490 | Optional Free if:
$490 fee for all other product |
| Feed Central Feed Test | Incl. in On-Farm Inspection | Incl. in On-Farm inspection or stand alone for $87 | Incl. in On-Farm inspection or stand alone for $87 |
| Secure & Guaranteed Payment options | 30 day terms (via bank transfer) | Fast payments via escrow | Fast payments via escrow |
| Contract/Agreements | LocalAg Plus team 3 | LocalAg Team | Self-managed on LocalAg |
| Freight & Logistics management | LocalAg Plus team | Self-managed on LocalAg or Optional Upgrade2 | Self-managed on LocalAg or Optional Upgrade2 |
| Fees |
5% fee negotiable at time of transaction |
5% fee deducted upon sale |
2.5% fee deducted upon sale |
1 Bale numbers & price must be kept up to date if private deals are made.
2 Convert to a LocalAg Plus managed lot for an additional fee
